Pacific
Sounds Outernational, a
Reggae music promotions and sound system collective, was founded in
September 1998. Young Rastafarians deeply rooted in Hawaii through
ancestry and a spiritual affiliation with the land, united to share the
values of righteousness and aloha through Reggae music. Our continual aim
is to restore the Rastafarian spirituality and consciousness in the
over-commercialized Reggae music scene, and also to re-establish the link
between the message of Jah Rastafari and the Pacific roots culture.
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In addition to the PSO sound
system and event promotion, Pacific Sounds Outernational is heading
toward the creation of an independent music label where conscious Reggae
music of Pacific origin can be produced and distributed worldwide. The
collective’s future goal is to be the focal point of Rastafarian artistic
expressions in the Pacific, inviting artists from Aotearoa, Vanuatu,
Tahiti, etc.
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Since our inauguration concert in
Pupukea, North Shore, PSO
has been strident in facilitating an interchange between Rastafarian
artists from Hawaii and those from the continent and abroad. Through the
utilization of local connections and by networking internationally within
the Reggae community, PSO has been able to work with several of
Reggae music’s leading performers, and is becoming a leader in the
progressive Reggae movement in Hawaii.
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Pacific Sounds Outernational
is also about our Hawaiian heritage and the upliftment of our culture nā
kanaka maoli. We will also seek to produce and promote traditional
and contemporary Hawaiian music and dance. Know thy culture means
to thy self, through language, dance and music, we will overcome.
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With the motive to promote Reggae
music with both social and cosmic consciousness, the “Pacific Sounds”
organization has also had the privilege of collaborating with various
institutions and venues throughout the State of Hawaii. These
institutions include the University of Hawaii, through its campus-based
radio station KTUH, and ASUH’s Rastafarian Youth Organization. Of course,
through the promotion of concerts and events all over the islands, PSO
has made significant connections with numerous venue operators, nightclub
management/owners, and other promotional staff as well.
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Pacific Sounds Outernational
is here to bring a conscious message. Our focus is particularly aimed at
the youth, to give them an educational and spiritual opportunity to learn
about their roots and culture. Through this exchange we hope that the
youth in the Pacific can come together in One Love, One Heart and One
Destiny.
KAHI ALOHA E
MĀLAMA PONO
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Over the past five years, Pacific
Sounds Outernational has been driven to become the leading reggae
sound system in the Hawaiian Islands,
bringing the “Jamaican style” of dj-ing in the form of contemporary &
traditional roots, dancehall, and dub plates.
This has
resulted in our sound system dominated the local reggae club circuit
holding down weekly’s in various forms for the last 9 years.
Throughout the years, the
organization has promoted and collaborated with such renown international
reggae acts as Kymani Marley, Wailing Souls, Half Pint, Ranking Joe, Yami
Bolo, Ozzie Gad (The Naturalites), Shinehead, Everton Blender, Prezident
Brown, Mikey Jarrett,
Mega Banton,
Mr. Easy, Anthony B, Mystic Revelers, and Bambu Station. As supporting and developing local
reggae talent is part of our endeavor, we have also worked with such acts
as THC, Humble Soul, and Ooklah the Moc
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